A Community-Based Marketing Campaign at Farmers Markets to Encourage Fruit and Vegetable Purchases in Rural Counties With High Rates of Obesity, Kentucky, 2015-2016

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Examines effectiveness of the Plate it Up Kentucky Proud program, targeting farmers market shoppers in 6 rural Kentucky counties in the Delta and Appalachian regions, from September 2014-September 2016. Features statistics including age, sex, income, and rate of consumption of fruit, salad, and other vegetables.

Emily DeWitt, Margaret McGladrey, Emily Liu, et al.

Preventing Chronic Disease, 14

08/2017

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Appalachia · Delta Region · Food security and nutrition · Obesity and weight control · Statistics and data · Wellness, health promotion, and disease prevention · Kentucky