Focus Areas for Rural Community Health Programs
Rural community health programs may address multiple factors that affect health and well-being, from individual health behaviors to broader environmental policies and practices. Rural programs can also consider how community characteristics like the accessibility of healthcare services and the availability of local services affect the health of potential rural program participants.
The issues faced by residents of rural communities are very different than those in urban areas. Rural residents may face disparities due to:
- A disproportionate burden of chronic disease relative to the general public
- Restricted access to quality healthcare
- Insufficient or lack of health insurance coverage
- Geographic isolation
- Lack of public transportation
- Poor infrastructure
- Poverty and unemployment
- A smaller healthcare workforce and a lack of specialty care
- Limited availability of bilingual providers and interpreter services
- Cultural or social differences, stigma, and norms
These issues contribute to additional barriers to attaining the best possible level of health, including lower educational attainment and health literacy, and are influenced by the root causes of health disparities.
This toolkit offers general information about designing, implementing, evaluating, and reporting about community health programs. Based on community needs and priorities, rural communities may choose to focus their community health programs on one or more specific topics. Examples of topics for rural community health programs include:
- Aging in place
- Care coordination
- Chronic Obstructive Pulmonary Disease Toolkit
- Community health workers
- Community paramedicine
- Diabetes prevention and management
- Early childhood health promotion
- Health equity
- Health literacy
- Health promotion
- HIV/AIDS prevention and treatment
- Maternal health
- Mental health
- Medication for Opioid Use Disorder (MOUD)
- Obesity prevention
- Oral health
- Services integration
- Social determinants of health
- Substance use disorder prevention and treatment
- Suicide prevention
- Telehealth
- Tobacco control and prevention
- Transportation
- Unintentional injury prevention
The Rural Health Information Hub's Topic Guides also focus on the most current and relevant information on various rural topics.
Resources to Learn More
About Rural Health Care
Website
Provides statistics and data on the differences between rural and urban healthcare issues: workforce shortages,
socioeconomic factors, and health inequity.
Organization(s): National Rural Health Association
Healthy People 2030
Website
Provides science-based objectives focused on high-priority
public health issues for improving the health of Americans. Objectives cover topics on health conditions,
health behaviors, populations, setting and systems, and social determinants of health. Includes a subset
of leading health indicators (LHIs) to address factors impacting death and disease, and assist states,
organizations, and communities to direct their resources to improve health and well-being of all
people.
Organization(s): Office of Disease Prevention and Health Promotion
Rural Healthy People 2030: Common
Challenges, Rural Nuances
Document
Discusses priority areas identified by rural stakeholders how these views vary by demographic or economic
factors, including stakeholder census region, gender, age, race, field of employment, and state Medicaid
expansion status.
Author(s): Kassabian, M, Shrestha, A, Callaghan, TH., Johnson, N, Helduser, J., Horel, S., Bolin, J, &
Ferdinand, AO.
Organization(s): Southwest Rural Health Research Center, Texas A&M Health Science Center, School of
Public Health
Date: 2023