Dissemination Methods

The most appropriate communication channels and events for disseminating findings, products, or best practices for a tobacco program will depend on the objective. Common methods of dissemination include:

Public service announcements
- See Mass-Reach Health Communication Interventions in Module 2 for additional information and considerations
National tobacco control events
Health fairs and other community events (for example, farmer's markets or flea markets)
Social media platforms (for example, Facebook or Twitter)
Program email newsletters
Peer-reviewed journals and newsletters, such as:
Articles in local print media
Conferences
Presentations
Webinars

Resources to Learn More

Dissemination of Rural Health Research: A Toolkit
Document
This toolkit aims to help rural researchers develop dissemination products.
Author(s): Schroeder, S. & Bauman, S.
Organization(s): Rural Health Research Gateway, University of North Dakota Center for Rural Health
Date: 2019

Health Equity in Tobacco Control and Prevention
Document
Guide to help tobacco control staff and partners by translating research into practical guidelines.
Organization(s): CDC Office on Smoking and Health and the Center for Public Health Systems Science at Washington University in St. Louis
Date: 2014

Tobacco
Website
Provides interventions reviewed by The Community Guide along with a summary of the Task Force finding.
Organization(s): Community Preventive Services Task Force

Tobacco Prevention and Evaluation Program Reports
Website
The Tobacco Prevention and Evaluation Program conducts evaluations for tobacco control, prevention, and cessation initiatives. Their website includes descriptions of their evaluation projects, as well as the reports from those projects which can provide guidance for others developing their own evaluation reports and presentations.
Organization(s): The University of North Carolina at Chapel Hill, Tobacco Prevention and Evaluation Program