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Rural Health Information Hub

Sustainability Strategies

Sustainable financing and funding models are especially important for rural health promotion and disease prevention programs. Because health promotion and disease prevention strategies support improvements in population health outcomes, one sustainability strategy is to create or identify funding models that support improvements in population health. These include value-based and/or alternative payment models. Alternative payment models change how care is paid for and delivered by focusing on improved quality, costs, and health outcomes. Rural communities should also consider developing a financial plan that identifies how to bill for services provided through the health promotion/disease prevention programs.

Other strategies for achieving sustainability include:

  • Strengthening partnerships
  • Building capacity
  • Diversifying funding streams
  • Implementing organizational or structural changes
  • Developing effective messaging

For a description of these strategies, see Sustainability Strategies in the Rural Community Health Toolkit. For additional information on how rural facilities are paid for providing healthcare services, see the Rural Healthcare Payment and Reimbursement topic guide.

Resources to Learn More

Catalog of Value-Based Initiatives for Rural Providers
Provides a collection of value-based programs to help communities identify rural-relevant, value-based programs.
Organization(s): Rural Health Value
Date: 2/2023

Current & Emerging Payment Models
An annotated list of information by topic about current and emerging payment models for hospitals and health systems during the transition from volume of services provided to payment based on value of those services.
Organization(s): American Hospital Association (AHA)