Dissemination Methods and Audiences
Once the dissemination objective and the audience are identified, there are a variety of ways to share data and
other information about care coordination programs. The dissemination strategy will vary depending on the
program model and the perspective on care
coordination. For example:
Care coordinator program models may disseminate information on patient satisfaction with care coordination
HIT program models may report data on time spent by healthcare providers, communication, and quality of
Partnership program models may evaluate changes in relationships and communication between providers and
PCMH program models may choose to disseminate data on healthcare costs, health outcomes, and patient
Health Homes program models may evaluate care quality and changes in emergency department use
ACO program models may choose to evaluate and share information on care quality, costs, and utilization
For common methods of dissemination and key audiences, see Methods of Dissemination in the Rural
Community Health Toolkit.
Resources to Learn More
of Rural Health Research: A Toolkit
The toolkit describes multiple modes of dissemination and discusses the purpose of each dissemination product
and appropriate modes for dissemination.
Organization(s): Rural Health Research Gateway
This toolkit can be used to frame the objectives for dissemination, which will guide the materials that need to
be created, the method of dissemination, and the resources needed to achieve the dissemination objectives.
Organization(s): Agency for Healthcare Research and Quality
How to Develop an Effective
This guide provides an overview of how to create a professional, eye-catching, and valuable brochure.
Organization(s): University of Nebraska
How to Develop a Success
This guide describes the important steps needed in order to create and communicate success stories.
Organization(s): Centers for Disease Control and Prevention